Day 2 of ISPA proved to be another motivational and meaningful experience. Today I had the pleasure of listening to Amanda Frasier, Director of Inspections and Ratings from Forbes Travel Guide. Her professional development presentation was entitled “Providing the Ultimate Spa Experience: Insight from the Source of the 5-Star...

Today at ISPA I enjoyed watching David Avrin, the Visibility Coach speak during the afternoon Professional Development Session. His topic was “It’s Not Who You Know, It’s Who Knows You: How to Build Your Business by Building Your Brand.” Branding is a crucial part of spa success. But with so many...

Carol Phillips, CEO of Beautee Smarts, sees trouble brewing: In our industry, we give until our batteries are worn out. We need to light to fire underneath us and strike a balance with everything we do. Carol’s newest course, Unlimited Potential: How to get more from your job than...