The Facial Bar: Bridging Hair & Skin Services
Guest Blog Post by Lydia Sarfati, Founder and CEO of Repêchage Today’s spa client wants head-to-toe services in a New York minute. Your clients do not want to hop around from hair salon – to spa – to nail salon; they want a one-stop shop for all of their...
Tags: 30 minutes to beauty facial bar
The Seventh “T” to Spa Business Success
Guest post by Kristine Huffman, General Manager, Austin, Brand Experiences Director for Travaasa Experiential Resorts It’s no secret that your team is the most critical success factor of any program or service you’re trying to launch. But how do you select and lead a team of service providers that...
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10 Psychological Touchpoints in the Spa
Guest Post by Jeremy McCarthy, Director, Global Spa Development and Operations at Starwood Hotels and Resorts, author of the book The Psychology of Spas and Wellbeing. Spas tend to market themselves around the physical aspects of the experience: their facilities, their treatments, their products. But the best spas realize that the...
Tags: spa psychology
How to Increase Day Spa Revenue and Guest Spend Daily
Guest Post by Blake Feeney, Director of Spa and Wellness at Terranea. The spa industry has certainly exploded since I began as a spa host at the MGM Grand in 1993. Day spas were few and far between and the resort/hotel spas were viewed specifically as amenities for their...
Important Ways Day Spas Can Increase Revenue
Guest post by Kristine Huffman, General Manager, Austin, Brand Experiences Director for Travaasa Experiential Resorts. I’ve been in the Spa/Wellness/Resort industry for over 25 years and have always felt that day spas have a unique opportunity to provide meaningful (and profitable) programming in this arena. First of all, your clients...
Build Trust to Build a Better Bottom Line
Guest post by Ella Stimpson, Executive Director of Salon and Spa Operations at Encore at Wynn Las Vegas. Being a leader in a spa or salon is stressful and often lonely. So many of us feel like we are carrying the whole business on our back – that we...
Current Trends in The Day Spa Market: How To Keep A Fresh Face
Guest post by Michael Tompkins, CEO of Miraval Resorts. Having been in this industry now for nearly 20 years, and having managed a couple of the best known destination spa brands in the world, people in spa used to ask me, “What do you think about Day Spas?” when...
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Why You Should Consider Your Own Private Label
There are two main areas of revenue for your spa: service and retail. Your service prices are usually based on the location of your business. For example, if a business has high overhead it’s services will be higher than if it has low overhead. But, what about the retail products your business...
Tags: private label
Live from ISPA: Insight from Forbes Five-Star Spa Standards
Day 2 of ISPA proved to be another motivational and meaningful experience. Today I had the pleasure of listening to Amanda Frasier, Director of Inspections and Ratings from Forbes Travel Guide. Her professional development presentation was entitled “Providing the Ultimate Spa Experience: Insight from the Source of the 5-Star...
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5 Ways To Green Your Spa Today
Operating an environmentally responsible business will not only help reduce your carbon footprint, but also save you money while doing it. It’s a win win for both your business and the planet. Here are five ways you can green your spa today. Recycle. Between the large stacks of paper...
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