ESI Las Vegas Provides Ideal Platform for High-Level Networking & Education
ESI’s third annual Conference at The Sands Expo/Venetian in Las Vegas provided multiple opportunities to learn and grow. “The speaker line-up and quality of show is superb,” said an attendee. “ESI’s format is a welcome alternative to the any flea-market type shows out there. It is such a zoo it’s hard to get any business done.”
The star of the ESI Conference was the NeuroSpa Lounge. NeuroSpa harnesses the positive impact of music on the human body and brain. Acoustic vibrations are synchronized with conventional music to relieve stress and offer deep muscular relaxation. A 30 minute NeuroSpa treatment equates to 30 hours of rest. Attendees immediately recognized the many uses of The NeuroSpa in spas and wellness centers.
“The intimate trade show floor provided the perfect venue to build brand awareness and truly engage key accounts and prospective customers,” said Serge Tourangeau, VP of Sales and Marketing with GSS Lab. “The ESI show in Las Vegas was certainly the ideal occasion for the World Premiere of our NeuroSpa wellness device. The success we have had was largely due to the remarkable proportion of attending key decision makers from the spa industry and the large number of visitors exhibiting genuine interest in the NeuroSpa. Praise for the live demo experience offered in our booth was particularly encouraging. We are very happy about the number of sales generated for ourselves and our newly appointed American distributor during the show and with the business volume already starting to materialize, that has been generated by the ESI show in Las Vegas this April. We are looking forward with great interest to our participation at the Québec City and Montréal upcoming ESI conferences.”
ESI Las Vegas’ world class education was a huge hit. Featuring four Summits: Advanced Esthetics, Day Spa, Resort Spa and Medical Spa. Speakers included Dr. Renato Saltz, one America’s foremost medical aesthetics expert, the “esthetician’s esthetician” Nina Curtis, retail guru Carol Phillips and spa business development consultant Dori Soukup. The Resort Spa Summit featured global spa consultant Mindy Terry and GM’s from top destination spas Miraval Resorts and Sundara Inn and Spa.
New this year at ESI was the addition of a mobile app. ESI partnered with GoMobileNow to provide up-to-the-minute information to attendees via a Mobile App. Features will include Conference Registration, Schedule of Events, List of Speakers, Floor Plan, List of Exhibitors and GPS Locator. “The responses regarding the ESI Mobile APP were very positive from both attendees and vendors,” said Kevin Poimboeuf, GoMobileNow.’s President/CEO.
Thank you to all our attendees and exhibitors! Stay tuned for news for ESI Las Vegas 2013.